Microsoft Dynamics® CRM Training

Relating Campaigns

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In Microsoft Dynamics CRM Online 2011, you can relate your marketing Campaign to other Campaigns for reporting and tracking purposes. This is helpful when creating Campaign records for a number of different branding efforts, and then relating all of them to a parent Campaign.

This allows you to track results for each Campaign channel, as well as aggregate multiple Campaigns to measure the effectiveness of the entire branding effort.

The process of relating Campaigns is simple but important in helping your company track records and recognize which campaign methods are most effective.

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